Brand Guidelines Enhancement in Figma - Superfood Motherhood Brand Refresh

We're Daily Dose, a premium superfood brand for motherhood, and we're in the middle of an exciting brand evolution. We need an experienced brand designer to elevate our existing brand guidelines in Figma to match our upgraded visual identity.

What We Need

We're looking for someone to transform our current brand guidelines into a comprehensive, polished design system that includes detailed guidance on:

Typography (font families, weights, sizes, hierarchy, usage examples)

Color palette (primary, secondary, accent colors with hex codes, usage rules)

Spacing and grid systems

Texture and pattern application

Illustration style and usage

Photography direction

Logo usage and variations

Do's and don'ts for all brand elements

Your Role

Review our existing brand assets and current guidelines

Study provided inspiration examples to understand the elevated direction we're moving toward

Redesign and expand our Figma brand guidelines to be comprehensive, visually compelling, and easy for our team and partners to reference

Ensure guidelines are practical and actionable for both internal team members and external creators

Ideal Candidate

Strong portfolio showing brand system work and design documentation

Expert-level Figma skills (components, auto-layout, organized file structure)

Experience creating brand guidelines that are both beautiful and functional

Understanding of how brand systems are actually used by marketing teams, designers, and content creators

Excellent attention to detail and organizational skills

To Apply (Please share)

2-3 examples of brand guidelines or design systems you've created

Your approach to organizing comprehensive brand guidelines

Your estimated timeline and rate for this project

We'll provide our current brand assets, updated visual direction, and 3-4 example brands for inspiration reference.