Senior UI/UX Designer (Figma) – Homepage Redesign

Upwork

I am looking for a senior-level UI/UX designer with strong expertise in Figma to redesign the homepage of an existing website.

This role requires deep experience in user experience strategy, visual hierarchy, user psychology, and conversion-focused design. The goal is to improve clarity, layout, flow, and usability while maintaining the existing brand direction.

Project Scope

  • Redesign the homepage only (desktop and mobile)
  • Improve structure, content hierarchy, and overall user experience
  • Work directly in Figma using best practices
  • Focus on usability, clarity, and conversion optimization

Requirements

  • 7+ years of professional UI/UX design experience
  • Advanced proficiency in Figma (auto-layout, components, organized files)
  • Strong understanding of UX principles, user journeys, and interaction design
  • Experience redesigning live, existing websites
  • Ability to solve real UX problems with thoughtful design decisions

Deliverables

  • High-fidelity homepage design in Figma
  • Desktop and mobile versions
  • Clean, well-structured Figma file ready for development handoff

Additional Notes

  • This is a senior-level role only
  • Please share 2–3 relevant homepage redesign examples created in Figma
  • This is a focused redesign with potential for ongoing work if the collaboration is successful

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