UX Designer for Education App (Figma, Multi-Persona, Psychology-Informed UX)

About the Project

We are building a new application in the education/college-planning space. The goal is to help students, parents, and counselors make clearer, more confident decisions about college, careers, and long-term financial outcomes.

This is a multi-persona product with different emotional needs and decision paths, so the UX foundation is critical. We have already completed extensive user journeys, personas, and MVP vs. Phase 2 priorities. We now need a UX designer to translate these into intuitive flows, wireframes, and an interactive prototype.

Because these decisions are high-stakes and often stressful for users, we are specifically looking for someone who understands how human psychology influences UX, things like trust-building, simplifying complex choices, reducing cognitive load, and designing for clarity and reassurance.

What You’ll Work On

UX flows for students, parents, and counselors

Wireframes for the full MVP experience

A clean, interactive Figma prototype

Collaboration on the UX backlog and sprint planning

Weekly reviews, questions, and iterative refinement

• *This role is UX only (not UI branding).**

What I’m Looking For

Required

Strong UX skills with a portfolio that shows structured, thoughtful flow design

Ability to design for multiple personas and multi-step journeys

Experience applying psychology-informed UX (trust, motivation, decision-making, simplifying complexity)

Proficiency in Figma and comfort working within a client-owned file

Ability to work in an iterative, agile style with weekly checkpoints

Clear communication and willingness to ask smart questions

Nice to have

Experience in EdTech, FinTech, or products involving complex decision-making

Background with responsive web + mobile

Deliverables

User flows

Wireframes

Fully clickable Figma prototype

Short documentation of key UX decisions

How We’ll Work Together

Once an NDA is signed, I’ll share the full set of artifacts (personas, journeys, user stories, prioritization). You’ll review everything, return with questions, and propose a UX plan. Together we’ll build the backlog and begin weekly sprints with short showcases for feedback.

This continues until the backlog is complete and the prototype is ready for engineering.

How to Apply

Please include

A brief intro about your UX background

Portfolio links (especially multi-step or multi-persona projects)

Any examples showing psychology-informed UX

Your preferred pricing model (fixed, hourly, hybrid)

Confirmation that you can work inside my Figma account

Shortlisted candidates will be invited to a conversation and required to sign an NDA before receiving full project documentation.